Netflix to Go Tough on Password Sharing

A lot of Netflix consumers have reported receiving a message from the company on their screens saying they need their own account to continue watching Netflix if they do not live with the account owner. The company was getting information that more than 20% of its consumers were sharing their account passwords with friends to allow them to watch Netflix illegally. Realizing this practice cost Netflix a massive amount of money, Netflix support has decided to go tough on this habit of password sharing by its customers.

A spokesperson of Netflix confirmed sending such messages to customers when talking with the BBC. He added that the basic aim of the company behind sending these messages is to make sure that only authorized customers are using their accounts. The spokesperson also said that this message was not being sent to all the customers and a decision in this regard will be taken soon by the company.

The problem of password sharing stems from the fact that streaming companies allow customers to make multiple profiles within the same account. This is the case not just with Netflix but also Amazon Prime, Disney, and others. The only condition imposed by streaming companies is that the profiles and passwords should be used by members of the family living in the same household.

Greg Peters, a high official in Netflix said in 2019 that there was no way company could deny password sharing among family members. There was always some stuff that parents do not want their kids to watch, and there are instances where spouses make their own profiles to watch their favorite programs. If you ask Netflix tech support, they concede that the company is concerned with this practice of password sharing as it is resulting in loss of revenue for the company. According to a rough estimate, a crackdown on unauthorized users of Netflix could result in increased revenue of nearly 10% of the amount the company is generating right now.

There are more than 74 million domestic subscribers of Netflix and out of them more than a fifth are sharing passwords with people who are not authorized to use these accounts. However, cracking down on consumers sharing passwords with their friends can be a double edged sword for the company, caution analysts. These analysts say that with so many streaming services around, Netflix risks alienating subscribers if it tightens screws around customers who are indulging in this habit of password sharing. What this means is that Netflix may actually lose more venue than it generates by losing out on its subscribers. This is the reason why Netflix does not want to alienate its subscribers by issuing stern warning against the habit of password sharing.

Netflix technical support has worked hard during lockdowns imposed in various countries on account of Covid-19 pandemic and this hard work has paid rich dividends to the company. The company has added nearly 37 million subscribers in the last one year and the total subscriber number has crossed 200 million worldwide.

Comments

Roku Launches Soundbar That Also Streams Videos

Roku is a major player in the streaming industry across the country. On September 4, the company launched a new soundbar priced at $180. This smart soundbar not only improves the audio experience of the user but also doubles up as a Roku player. This is truly wonderful for all those people who do not have a Roku player yet in their homes. These customers can directly stream programs on their smart TV without the need of a set top box. If you haven’t heard of this amazing tool, you can contact Roku support number to learn more about it. Many people buy and install soundbars next to their TV sets as their TVs do not produce good quality sound. If you are one of those who need to go very close to the TV set to enjoy the audio output coming out of it, this new soundbar form Roku is like a boon for you. It helps in improving the sound quality drastically through 4 drivers that are packed inside them. These drivers carry out automatic leveling of sound to make sure you are n...

Malwarebytes Slams Apple for the Poor Quality Patching Process

Malwarebytes has emerged as one of the most popular antivirus systems around the world in recent times. This is when Malwarebytes does not fulfill the requirements to be labeled as fully-fledged antivirus. Recently, the company surprised everyone by complaining against Apple, one of the biggest tech companies in the world. In a blog post written by Malwarebytes support , the company criticized the patching process of Apple saying it can have serious repercussions for the safety and security of the systems being used by the customers. Thomas Reid, Mac and mobile director in Malwarebytes, wrote a blog post that centers on a campaign called Watering Hole being run in Hong Kong. Watering Hole is actually a security threat that was aimed at the users of Mac OS who were directing people to a pro-democracy event supported by a political organization. TAG from Google first reported about Watering Hole some time ago. Hackers made use of two vulnerabilities in the Mac OS to launch th...

Visa and Quickbooks Enable Fast Access to Money for Business Owners

A vast majority of small and medium scale business owners are seen lamenting about the slow speed of money processing. They say that the time it takes for the money to be processed and show in their bank accounts is too long after a customer has made the payment. Slow money processing has an adverse impact on the cash flow of the business. Quickbooks support has now made a difference to this situation by giving a faster, almost real time access to cash to the business owner after receiving payment from a customer. The new feature introduced by Quickbooks is called Instant Deposit and it makes available cash instantly to the business owner almost at the same time when a payment has been made by a customer. These business owners can access this money using their Visa debit cards to improve their cash flow situation. To be able to use this facility, all that Quickbooks users have to do is to integrate Visa Direct capabilities into the new feature announced by the company...

Coryx :Kenshin

Search This Blog